IAAPA (The Global Association for the Attractions Industry)
As the Membership Marketing and Communications Manager for Latin America at IAAPA (2022 - 2024), I led strategic initiatives to promote the association’s events, programs, and membership offerings across the region. My work included designing and executing integrated marketing campaigns that enhanced brand visibility and engagement.
Showcasing the excitement of IAAPA through video
I produced dynamic videos that captured the energy and impact of IAAPA across Latin America, highlighting key moments, member testimonials, and industry insights to engage and inspire the audience.
Impactful Email Campaigns
I designed and executed targeted email marketing campaigns to inform members about IAAPA’s events, programs, and benefits, achieving high engagement rates and strengthening member relationships across Latin America.
Brochures That Inspire Engagement
I created visually appealing and informative brochures to promote IAAPA’s events and membership offerings, ensuring they effectively communicated the value and benefits to the Latin American audience.
